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The Adriatic Fair is located in Budva - the metropolis of the Montenegrin seaside tourism.

Adriatic Fair is the only fair in Montenegro, established in 1968. as a result of interest of, primarily, Montenegrin economy. The present enterprise was founded upon the decision of the Chamber of Commerce of Montenegro. 

The Fair is situated at very sealine, covering an area of 27,000 sq.m. and surounded by a hotel complex with 8,000 beds.

Since tourism is the dominant industry in Montenegro, the Adriatic Fair acts as a specialized organisation within the tourist trade, contributing to the improvement of the latter.

The Adriatic Fair has developed and established a rich programme of events that made it a permanent and influential centre of offer and demand of both producing and trading companies and tourism. These programmes aea promotional and commercial shows founded on tourism and on a series of comparative advantages of Budva and Montenegro - the area of a constant expansion of tourism.